It's Your Money So Make Sure It's Going to the Right Merchant

Doing your homework before choosing an online merchant might just save you a big headache from scams, fraud and companies that simply don't deserve your business.
Here are 7 steps to help you choose an online merchant you can feel good about buying from.

1. First Impressions Matter - It is very important to assess the type of "feel" you get from an e-commerce site. Is it professionally done? What about the image it projects? Is it easy to navigate? If a company's web site is sloppily thrown together with little concern about how it looks or how easy it is to find important information, what do you think their approach to service will resemble?